SHELBY
Clean Has
A Dark Side Now.
THE CERAMIC RANGE
Ceramic That Doesn’t Just Shine, It Wins
The Core Range
The muscle behind the gloss.
THE ADDITIVE RANGE
It Starts Under the Hood.
SHELBY
Clean Has
A Dark Side Now.
THE CERAMIC RANGE
Ceramic That Doesn’t Just Shine, It Wins
The Core Range
The muscle behind the gloss.
THE ADDITIVE RANGE
It Starts Under the Hood.
SHELBY
Clean Has
A Dark Side Now.
THE CERAMIC RANGE
Ceramic That Doesn’t Just Shine, It Wins
The Core Range
The muscle behind the gloss.
THE ADDITIVE RANGE
It Starts Under the Hood.
SHELBY
Clean Has
A Dark Side Now.
THE CERAMIC RANGE
Ceramic That Doesn’t Just Shine, It Wins
The Core Range
The muscle behind the gloss.
THE ADDITIVE RANGE
It Starts Under the Hood.
WE ENGINEER PRECISION INTO EVERY DROP, CRAFTING PERFORMANCE WITH THE SCIENCE OF TOMORROW.
WE ENGINEER PRECISION INTO EVERY DROP, CRAFTING PERFORMANCE WITH THE SCIENCE OF TOMORROW.
WE ENGINEER PRECISION INTO EVERY DROP, CRAFTING PERFORMANCE WITH THE SCIENCE OF TOMORROW.
CAR CARE COLLECTIONS
Award-Winning & Uncompromising.
Our ceramics aren’t just best in class—they’re engineered to defy the ordinary. Award-winning performance that gives your ride a finish as relentless as you are.
CERAMIC
CERAMIC
CERAMIC
The Next Level of Tough.
We took everything great about ceramic and dialled it way up. Our graphene-infused formulas hit harder, last longer, and protect stronger. This is advanced science for those who don’t mess around.
GRAPHENE
GRAPHENE
GRAPHENE
Everyday essentials. Zero compromise.
Wheels, trim, glass, interiors—this is your everyday arsenal. High-performance cleaners that don’t just handle dirt, they destroy it. No gimmicks. Just pure cleaning power where it counts.
CORE RANGE
CORE RANGE
CORE RANGE
Power Beneath the Polish.
We took the same obsessive engineering that powers our car care and aimed it straight at your engine. Clean it, protect it, boost it. This is fuel-system science with attitude—because real performance starts under the hood.
ADDITIVE
ADDITIVE
ADDITIVE
WE ARE OFFICIAL SHELBY LICENSED PRODUCTS
WE ARE OFFICIAL SHELBY LICENSED PRODUCTS
PRODUCT OF THE YEAR PRODUCT OF THE YEAR
PRODUCT OF THE YEAR PRODUCT OF THE YEAR PRODUCT OF THE YEAR PRODUCT OF THE YEAR
PRODUCT OF THE YEAR PRODUCT OF THE YEAR
PRODUCT OF THE YEAR PRODUCT OF THE YEAR PRODUCT OF THE YEAR PRODUCT OF THE YEAR
PRODUCT OF THE YEAR 2025
PRODUCT OF THE YEAR 2025
PRODUCT OF THE YEAR 2025
ultimate ceramic coAting
ultimate ceramic coAting
ultimate ceramic coAting
Award-winning for a reason, relentless gloss, hardcore protection, and stupid-easy application. It doesn’t just perform. It dominates.
Award-winning for a reason, relentless gloss, hardcore protection, and stupid-easy application. It doesn’t just perform. It dominates.
Award-winning for a reason, relentless gloss, hardcore protection, and stupid-easy application. It doesn’t just perform. It dominates.
Tried. Tested. Trusted.
Tried.
Tested.
Trusted.
What Our
Clients Say
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
Ultimate Ceramic Coating
Five months in and it still beads like crazy.
I applied it back in November. It’s been through snow, salt, and two tunnel washes (I know, I know). Still looks insane and water just runs right off.
Maya S.
Manchester, UK
Daily driver Audi S5
Ultimate Graphene Coating
I don’t usually write reviews but this deserved one.
This coating went on stupid easy. No spots, no streaks. I’ve tried others where I’m sweating trying to buff it off—this was smooth and the finish is unreal.
Tariq R.
MI, USA
22 Ford Raptor
Ultimate Ceramic Coating
Finally, a coating that lives up to the hype.
Tried two other “ceramic” products that barely lasted a month. This one? Completely different level. Feels legit. Looks better every time I wash it.
Sophie J.
NY, USA
Tesla Model 3
Shelby Interior Detailer
Smells great and actually clean, win-win.
Interior detailer cut through dust and smudges in one pass, and left a clean satin look without being greasy. It’s now my go-to for both cars.
Renee T.
VIC, Aus
Mercedes E350
Ultimate Ceramic Coating
I use it on clients’ cars now too.
Tried it on my own M3, then started offering it for customers. They love it, I love working with it—it’s become my go-to.
Julian P.
FL, USA
Detailer & BMW M3 owner
Ultimate Graphene Coating
Coated the paint, tried it on the wheels, works amazing.
Slick as hell. Brake dust wipes off like nothing. I’ll be using this on every surface I can.
Bren L.
CA, USA
19' Chevy Camaro
Ceramic Detailing Spray
Gloss so sharp I could see clouds in the hood.
This stuff is wild. My Golf R has never looked this deep. Application was simple, and the finish is still flawless 3 months later.
Ethan C.
Munich, Germany
VW Golf R
BEHIND THE SCENES
BEHIND THE SCENES
Apr 1, 2025
Why We Built It This Way - A Company Backstory
GENERAL
GENERAL
Mar 10, 2025
What the Hell Is Beading and Why You Should Care
